Trident Group, a global leader in home textiles, is set to expand its footprint in the European Union (EU) home textile market, which is valued at over US $13.57 billion. With a strong focus on sustainable bed and bath linens, the company aims to increase its market share by leveraging opportunities within the EU, which currently accounts for around 5.37 percent of its total exports, and 60 percent of all exports outside.
At Heimtextil 2025, the world’s largest trade fair for contract and home textiles held in Frankfurt, Germany, Trident showcased its latest collection under the theme “Sustainability in Focus.” The exhibition highlighted the company’s commitment to sustainable innovation, combining contemporary design with traditional craftsmanship in its range of bedding and bathroom sets.
Samir Joshipura, Group CEO of Trident Ltd., emphasized that the event marked a significant step for the company in tapping into the EU market and promoting sustainable products. With a growing demand for eco-friendly textiles, Trident’s participation at Heimtextil signals its dedication to creating environmentally responsible products tailored to meet the evolving needs of different customer segments. This expansion aligns with the company’s strategy to strengthen its presence in international markets while adhering to sustainability principles.
